Remember the Instagram pics of pristine blue waters and flowing dresses of actresses and influencers in the Maldives? The cycling videos of models with endless blue skies and clear waters in the background?
The vacation haven for Bollywood celebrities now faces an unexpected twist in the tale. The tides have turned against the island.
A recent diplomatic spat between India and the Maldives has thrown the island’s tourism industry into major turmoil. Following racist and xenophobic comments made by three Maldivian ministers against Prime Minister Narendra Modi, Indian tourists have expressed outrage and called for a boycott of the Maldives.
The Maldives Controversy
Mariyam Shiuna, Malsha Shareef, and Mahzoom Majid, three Maldivian ministers, faced suspension after making racist and xenophobic comments against Prime Minister Narendra Modi. The incident has led to an all-time low in diplomatic relations between India and the Maldives.
The hashtag #boycottMaldives has been trending as people are canceling their Maldives trips.
Boycott Maldives movement and its Impact on Tourism
India holds the highest number of tourists visiting the Maldives, with data showing 2,09,198 Indian visitors.
The tour operators in India report a significant drop in inquiries for Maldives vacations. “Suddenly, there has been no inquiry into the Maldives,” stated Rajiv Mehra, president of the Indian Association of Tour Operators. “Those who have made payments will not cancel them, but we are expecting a decline in future bookings.”
Industry experts expect a long-term fallout from the diplomatic tensions. “The Maldives is a popular destination among Indians, but this incident will undoubtedly have an impact,” said a Delhi-based tour operator. “We are already seeing a decline in interest, and we expect this trend to continue in the coming months.”
EaseMyTrip Suspends Maldives Bookings
In solidarity with India, online travel agency EaseMyTrip has suspended all Maldives flight bookings. CEO Nishant Pitti declared on social media, “In solidarity with our nation, EaseMyTrip has suspended all Maldives flight bookings.”
With the Maldives facing such controversies, the splendor of Lakshadweep has come to the fore. Its stunning scenery and clear waters make it a fantastic choice for anyone looking for a tropical paradise.
Ease My Trip has also begun promoting Lakshadweep, known for its glorious beaches and coral reefs, as an alternative destination.
How the tourism sector in the Maldives will handle this diplomatic crisis is still to be seen. The long-term impact on tourist inflows and bilateral relations between India and the Maldives has yet to unfold.
The cancellation trend is a stark indication of the public’s response to the controversy, and its long-term repercussions for the Maldives as a preferred tourist destination remain to be seen. Given the current situation, would you consider visiting the Maldives for your next vacation?